HADO

EURO CUP

Fanflock helped launch HADO, the Japanese AR techno-sport, in the Netherlands. We tapped into the active Gen-Z and Millennial market, positioning HADO as the bridge between gaming and physical sport. Our strategy highlighted the unique blend of real-time competition and augmented reality, establishing HADO as a thrilling new sport experience. This campaign demonstrates our ability to identify emerging trends and develop targeted strategies that drive brand awareness and adoption. By showcasing HADO’s unique appeal, we helped introduce a new generation of athletes to the future of sport.